Introduction
Meet the visionary behind the emerging Camden clothing brand, Hustle By Nature (HBN) – a force to be reckoned with in the world of streetwear. Founder, Joseph Deal, shares the journey of turning a college idea into a thriving brand that encapsulates the spirit of hustle.
Background
Hustle By Nature, often referred to as HBN UNITED, was born out of the vibrant streets of Camden, NJ. Drawing inspiration from the diverse hustles within the community, Joseph embarked on a mission to convey personal stories through apparel and connect with people.
Career Highlights
Among the notable highlights is a feature by WHYY, showcasing the 22-year-old visionary driving the success of HBN. The journey, marked by resilience, has seen Joseph evolve from selling merchandise out of a car trunk to establishing a physical store.
Challenges and Triumphs
Joseph acknowledges the challenges faced, from financial struggles to instances of setbacks. Despite adversity, each hurdle became a stepping stone. The brand’s trajectory from trunk sales to mall presence exemplifies the determination that underpins HBN UNITED.
Future Aspirations
Looking ahead, Joseph envisions HBN as a household name akin to North Face or Supreme. The goal is not just personal success but also providing opportunities for others through the brand’s prosperity. The sky’s the limit, driven by an unwavering natural hustle.
Focus for Articles
The articles aim to spotlight the impressive creations of HBN, emphasizing the brand’s unique contributions to the world of streetwear.
Press Goals
The primary goal of this press is to promote the brand’s ethos. While no specific song or album promotion is mentioned, the focus is on establishing HBN as a prominent name in the industry.
Social Media Links
– Instagram: https://www.instagram.com/hbnunited?igsh=MWZvMGFzaXR4cGx2NA==
Previous Press Coverage
1. VoyageMIA Interview (https://voyagemia.com/interview/meet-joseph-deal-hustle-nature-hbn/)
2. WHYY Feature (https://whyy.org/articles/video-meet-the-22-year-old-behind-an-emerging-camden-clothing-brand/)