ATLANTA, GA — June 28, 2025 — Imagine Keeping Up with the Kardashians, if the family’s foundation was ancestral power instead of lip kits, and their wealth was built through spiritual gifts, not sponsorship deals. Add in the mystical intensity of Charmed, and you’ve got The Conjure Family—the culturally seismic docuseries the world didn’t know it was missing.
Premiering Monday, June 30 on Apple TV, The Conjure Family invites viewers into the magnetic, magical, and often messy world of Lala Inuti Ahari, a globally respected Spiritual Alchemist, and her three dynamic daughters: Tina, Chaela, and Eria. Set in Atlanta but stretching into Hollywood and beyond, the series goes beyond surface drama to explore themes of Black spirituality, generational healing, feminine power, and modern-day empire building—all through the lens of a family deeply rooted in the spiritual traditions of their ancestors.
At the heart of it all is Lala Inuti Ahari, known across the spiritual community as the “Mad Scientist of Conjure.” As the visionary behind The Conjure, a booming 8-figure metaphysical brand, Lala has built more than just a business—she’s sparked a movement. Her work, rooted in African spiritual traditions, hoodoo, and ancestral healing, has empowered thousands across the globe to reclaim their personal power and reconnect with their divine lineage. With a natural-born connection to the spirit world, Lala turned her gifts into a life-changing enterprise that merges ancient wisdom with modern ambition.
But The Conjure Family is not just about rituals and riches—it’s about real life, raw emotion, and the push-pull dynamics of a powerful matriarch raising three women who are coming into their own identities, talents, and truths.
First is Tina, Lala’s eldest and a mother of four, dubbed “The Rich Witch.” Her storyline is one of recovery and rebirth, as she emerges from a harrowing near-death experience following cosmetic surgery. With her health restored and her spiritual gifts sharpened, Tina is not only rebuilding her business—she’s reexamining her romantic choices. Whispers of a connection to rapper Gunna, amid his high-profile RICO arrest, swirl, while rapper Meek Mill slides into her DMs, adding another layer of drama to her path of healing and self-empowerment.
Then there’s Chaela Bre, the spirited middle child who splits her time between conjure work and her dream of making it big in Hollywood. Fiery, focused, and fiercely independent, Chaela challenges her mother’s authority while carving out her own path as an actress. She’s not afraid to stir the cauldron—and her tension with Lala brings some of the series’ most explosive moments.
Finally, Eria, the youngest daughter, offers a softer, more introspective energy. Quiet yet wise beyond her years, she’s the emotional anchor of the family—often caught in the crossfire between her strong-willed sisters and their even stronger-willed mother. As she steps into the spotlight with the launch of her music career, Eria also begins embracing her own spiritual abilities, learning to trust both her voice and her visions.
While family feuds and love triangles keep the drama high, the show’s true heartbeat lies in its groundbreaking portrayal of Black spirituality. In a media landscape where ancestral practices are often misunderstood or sensationalized, The Conjure Family dares to normalize the mystical. With rituals, candles, spells, and sacred ceremonies woven seamlessly into everyday life, the series reclaims ancestral practices as both sacred and sovereign.
“This show isn’t about superstition—it’s about survival, spirit, and self-mastery,” says Lala Inuti Ahari. “We’re giving the world a glimpse of what it looks like when a family trusts in their gifts, honors their roots, and refuses to dim their light.”
With Black femininity, generational trauma, entrepreneurial hustle, and spiritual sovereignty all on full display, The Conjure Family is more than reality TV—it’s a cultural reset. Whether it’s running a metaphysical empire, healing childhood wounds, or sorting through chaotic group chats, this family shows us that magic is real—and it’s inherited.
About Lala Inuti Ahari
Lala Inuti Ahari is a world-renowned Spiritual Alchemist, Master Manifestor, and the visionary force behind The Conjure, an eight-figure spiritual brand rooted in African traditions, hoodoo, and ancestral healing. Known for her direct approach and magnetic presence, Lala helps others awaken their intuition, reclaim their power, and manifest abundance through intentional rituals and spiritual coaching. Her brand serves a global community and has redefined what it means to be both deeply spiritual and unapologetically successful. Her methods are transformative, her mission is ancestral, and her legacy is only just beginning.
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Lala Inuti Ahari | Tina | Chaela Bre | Eria