In a music landscape often ruled by artists from major cities, Selfmade EST stands as proof that greatness can come from anywhere — even a small town like Shelby, Mississippi. Despite coming from an area not widely known for its music scene, the multi-talented MC has carved his own lane and continues to make waves both nationally and overseas.
His breakout single “2am” has been a game-changer, spinning in over two dozen U.S. markets and gaining radio rotation across Europe. The record’s success shows just how far hard work and authentic artistry can travel — and it’s clear the world is listening. But Selfmade EST isn’t done yet. With momentum still building around “2am”, he’s already in motion on a follow-up project that promises to raise the bar even higher.
Adding to his global appeal, Selfmade recently joined forces with African artist Rebbel Ashes and Belgian producer and radio personality Dany Lopez Superfly on “Champions.” The international collaboration showcases his versatility and ability to connect across borders — blending sounds, cultures, and perspectives into something uniquely his own.
Outside the booth, Selfmade EST’s entrepreneurial grind is just as impressive. His fashion brand, Picture Perfect, has been catching fire throughout the South and is quickly moving into major cities like New York, Philadelphia, and Los Angeles. The line’s bold designs and lifestyle-driven focus mirror the same ambition and authenticity that fuel his music career.
As 2025 moves forward, Selfmade EST is clearly positioning himself for a massive year — balancing global recognition, business expansion, and the creative excitement surrounding his next release. But for now, fans can keep the momentum going by running back “2am” and “Champions” — two records that define where he’s been and hint at where he’s headed.
Selfmade EST is more than an artist; he’s a movement — proof that small towns can produce global stars.
Music. Fashion. Culture. That’s nothing less than Picture Perfect.
IG: @Selfmade_EST
X: @SelfmadeEst