After remaining relatively quiet since the release of his November project that released back in January of 2018, SiR finally released a new record with the help of his TDE label mate Kendrick Lamar.
At the beginning of the week, he teased “Hair Down” in conjunction with the announcement of his signing to RCA. Today fans receive not only the record, but also an accompanying visual directed by Psycho Films’ Jack Begert.
In the clip, SiR plays an NBA star, who’s involved in a marijuana use scandal. He rides through the L.A. streets in his hovercraft car, smoking and kissing babies. Kendrick doesn’t show his face, delivering his verse while shrouded in a hoodie.